About Us
Execution is our first, middle, and last name – we focus on getting things done and not just talking about it.
AN AWARD-WINNING, FULL-SERVICE EXECUTION AGENCY
Mercenary is a consumer-focused brand creation, optimization, sales, and operations agency representing the most compelling, beautiful, and inspiring brands worldwide. We specialize in early-stage or rapid-growth companies in the food, beauty, fashion, lifestyle, and health+wellness industries. We call ourselves an Execution Agency because we always follow through with implementation after setting a strategy.
We know how to solve problems for our clients because we learned how to fix them for our own businesses.
Mercenary was established in 2019 on the principle that brand owners, founders, and executives value speed and quality in execution above all else. In fact, for this very reason, Mercenary is entirely made up of a collective of current brand owners, founders, and executives.
SPECIALISTS IN E-COMMERCE AND EXPERTS ON SHELF
Our team has helped launch and scale over 30 brands that have won over a dozen industry awards. We optimize our approach to operations, design, and execution for selling direct-to-consumers, but we never lose focus on the retail shelf. We can help source and design packaging that is as visually engaging in real life as it is on Instagram and optimize quality, cost, and ease of manufacture – you won’t have to worry about getting packaging that is impractical or infeasible to produce or assemble. We also ensure that your supply chain, manufacturing, and financial accounting are all in sync so that you know exactly how to manage your growing business from the numbers rather than purely intuition.
NO LEARNING CURVE
With over 30 years of combined CPG experience across our team, we have been working with direct-to-consumer, boutique, retailer, and grocery brands – solving challenges in operations, finance, sales, formulation, packaging, and beyond.
A CONTEMPORARY PERSPECTIVE
To approach the market with relevance, you need a partner at the forefront of studying influential cultural trends around technology, fashion, beauty, food, design, and brand engagement. Cross-industry collaboration is our secret sauce – we take the best repeatable practices from our experience and blend them with emerging trends discovered in unrelated product categories.
DEDICATED & AGILE
Mercenary combines the agility of a small company with a best-in-class team of creative, marketing, finance, sales, and operations experts to provide comprehensive support and produce results that exceed expectations.
